Skip to content

Pipeline Analytics & Planning 

Close more deals more efficiently and stay ahead of performance trends with proactive opportunity management and milestoned sales analytics. 

The Sales Analytics Partner to Global RevOps Teams

Lean Tools.
Hefty Results. 

Let’s face it: the sales analytics space is overflowing with options. Most Revenue Intelligence companies have invested heavily in R&D and M&A to tack on features and try to stand out.

The result? Many bloated platforms that often miss the mark when it comes to actually improving sales performance. It’s no wonder many teams find themselves drowning in sales tools that aren’t successfully adopted.  

Enter Discern. Instead of trying to do everything, we’ve focused on what really matters: making it easy for sales leaders and RevOps professionals to gain insights they need to actually move the needle.

Our Pipeline Analytics and Planning app uses AI to cut through the noise, helping you spot where deals are getting stuck, where risks are lurking, and where your best sales opportunities lie. The result? Shorter sales cycles, less deal slippage, and better conversion rates. 

The Benefits of Pipeline Intelligence 

Decrease Pushout Rates 

Understand whether pushout rates are a global, regional, or individual issue. Deploy coaching to nip poor CRM hygiene habits in the bud.

Mitigate Emerging Risks 

Follow sales pipeline trends and opportunity risks on a daily, weekly, monthly or quarterly basis to keep a finger on the pulse and deploy sales coaching right where and when it’s needed. 

RevOps in a Box 

Access the best practice sales charts and dashboards typical GTM organizations take years to build with specialized expertise, in less than a day. 

Streamline Planning 

Utilize AI and Machine learning to run reverse funnel and pipeline modeling and identify the right targets for any segment or product. 

Case Study

Lansweeper

The Challenge

Lansweeper, like many growing SaaS companies, faced significant challenges managing and interpreting massive amounts of sales deals in their CRM software (Salesforce). Limited sales analytics capabilities in Salesforce had Lansweeper’s CRO manually extracting and analyzing data on a daily basis in Excel. 

Discern’s Solution

By implementing Discern, Lansweeper improved their sales processes and efficiency. By automating data extraction and analysis, Discern allowed Lansweeper’s CRO to drastically reduce time spent on manual reporting and sales analysis. This newfound efficiency freed up 20-30% of his time, which could then be spent on improving sales performance. 

Key Outcomes

  • Equip sales managers with context needed to effectively coach sales representatives and progress deals. 
  • Quickly identify and resolve data quality issues and misclassified deals, painting a more realistic picture of pipeline coverage and health. 
  • Consolidate forecasting efforts in a single platform and increase forecasting accuracy with both a bottoms-up and top-down AI forecast. 
  • Streamline board decks with automated retrospectives that summarize past performance and can inform future sales strategies. 

All the Analytics You Need.
None of the Fluff. 

Opportunity Management Dashboard 

Keep a Finger on the Pulse

See how your pipeline has changed over any period of time for any segment, sales rep or opportunity type, and deploy targeted sales coaching during pipeline reviews. 

Pipeline Planning 

See into the Future 

Identify historical performance and make adjustments to optimize pipeline model assumptions and reveal your bookings potential for the next few years. 

Reverse Funnel Modeling 

Set the Right Sales Goals 

Input your sales targets by any segment, product or opportunity type and utilize Discern’s data science models to identify the right lead and pipeline targets. 

Deeper Analytics 

Take a Deep Look with a Light Touch 

Monitor dozens of sales KPIs over any period of time and run advanced sales analytics by multiple layers of segments with an easy drag-and-drop interface. 

Historical Retrospectives 

Simplify Your Sales QBRs 

Use Discern’s AI RevOps assistant to recap your quarter-end performance by any sales rep or segment and automate your key takeaways for the business or board. 

Customer Testimonials

My goal has been to get out of spreadsheets as much as possible, and transition from being an operational CRO to a sales-driven CRO. That’s exactly what Discern has allowed me to do.
David Frignoca  CRO, Lansweeper
Understanding accurate leading indicators of pipeline health has been a major challenge for us. Building dashboards in Salesforce wasn’t providing the flexibility needed to easily segment data in different ways. Discern caught our attention as the only platform that combines sales and marketing data into one centralized place. Their super-intuitive interface that allows slicing reports by different segments was immensely valuable.
Warren Kucker  VP of Sales, Tab32 
Discern was a low lift, easy way for us to gain immediately pipeline visibility. The milestoned performance data in Discern made it easy for us to run planning for the year.
Tej B. VP of RevOps 
Implementing Discern was one of the best choices I made in my first 90 days of building out a RevOps Organization at Florence Healthcare. The Discern team turns a task that is normally super complex and time-consuming into an easy, bit-sized effort that can be stood up quickly.
Ben Cooke VP, RevOps
Increased pipeline visibility has given us insight into the areas where improving our sales force hygiene can unlock the possibility of having reliable metrics available all the time without custom reports and manual excel calculations.
Stephanie Chan VP of RevOps, Seeq 
Before Discern, we lacked full visibility of our pipeline, which obscured or hid poor opportunity hygiene, because no one could properly measure and inspect it. Discern is like throwing open the window shades on the business and making it much harder, or impossible, to hide bad behavior.
Andrew de Geofroy VP of RevOps 
Pipeline analysis, velocity, sales funnel, activity reporting. All together in a nice little package that connects directly and automatically to our SFDC instance.
Evan R. VP of RevOps, Jellyfish

Case Study

PlayPlay

The Challenge

While PlayPlay’s Operations team had created multiple dashboards in Salesforce, the solution was hard to use and required users to apply specific filters to access the right data. As a result, the PlayPlay team wasn’t able to see the full story behind sales performance and precisely act on CRM software insights. 

Discern’s Solution

Ready to adopt a revenue intelligence solution, the PlayPlay team engaged Discern in a competitive POC in 2022. The team quickly chose Discern as the best solution to seamlessly surface sales insights. 

Key Outcomes

  • Empower various team members – from AEs to the CEO – to gain more autonomy and independently analyze sales data 
  • Compare sales performance and efficiency metrics across various segments in order to deploy targeted projects and initiatives 
  • Easily compare sales performance against plan and quotas in real-time 
  • Streamline weekly AE and Manager forecasting exercises 
  • Inform coaching efforts and 1:1 meetings between AEs and Sales Leadership 

Discern FAQs

Ready to Optimize Your Sales Process? 

Discern gives you all the analytics you need to optimize your sales opportunity management process, close more business and improve sales efficiency.

Industry FAQs