Discern Blog | SaaS Articles & Thought Leadership

ARR and MRR: What Every SaaS CFO Needs to Know About Tracking and Leveraging Recurring Revenue

Recurring revenue is the financial backbone of any B2B SaaS company. Yet many finance teams still lack clarity around accurately …

Product Performance by ICP: Which is Driving Growth and Retention?

Moving Beyond First and Last Touch: Why Pipeline Attribution Matters

Pipeline Precision: Leveraging Cohort Analysis for Realistic Planning

The SaaS CFO Playbook: Guide to Retention

SaaS Metrics That Matter Most to Investors

KPIs in the Age of AI: A New Era of Business Performance

ARR Accounting: Best Practices for Navigating Complex Subscription Scenarios

Netty Awards: Discern Wins Best Emerging Data Analytics Provider

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